8:30 am        Registration and Coffee  

9:00 am         Opening of the Congress Day by Antti Merilehto, Moderator

Opening Speech

Tarja Halonen, Ex-President of the Republic of Finland

Jorma Eloranta, Chairman and Board Member:
"Competitiveness and quality. Boardroom view"

George Georgiades, President, EOQ

Interview with

Kenneth Greve, Director at the Finnish National Ballet




How to create a successful team that knows how to win

Jukka Jalonen, Finnish professional ice hockey coach

Ice hockey coach and former player. Jalonen is the first Finnish head coach to lead the Finnish  national men's ice hockey team to a World Championship.




Integrated Procedure for Quality Improvement

Dr. Noriaki Kano, Professor Emeritus, Tokyo University of Science


This keynote decomposes Quality Improvement into such activities as “maintenance” or keeping the process under a state of control, “problem solving” or enhancing the process capability, and “task achieving” or realizing a challenging target under a new framework (mechanism, or paradigm).

The generic model behind those activities that is structured with framework, causal relationship and standardization is proposed and the procedures for the activities such as PDCA/-SDCA cycle, and Problem-Solving and Task-Achieving QC Stories are discussed and then are linked to derive the Integrated Procedure for Quality Improvement.  In addition, refer to the history of the above procedures including Dr. Kano's curiosity about the origin of DMAIC.

Quality Tools and Business Improvement

Glenn H. Mazur, ISO 16355: A quality approach to new product development

Willy Vandenbrande, The Future of Quality: No More Quality Management

Gerhard Schiefer & Simone Fritzen,The Relevance of Trust and Control in Quality Management Scenarios

Robert Schmitt, A new framework for the development of Smart Products

Abdullah Alhaqbani, Required enablers for successful CI initiatives across management levels

Innovations and Start Up Businesses

Val Kratzman, moderator

Peter Merrill, From Innovator to Entrepreneur
At some time we have all said ‘I have a great idea…’ Many of us see our idea as having great potential and would like to create a business for it. We decide to become innovators. We believe in our idea and creating the new business is in itself exciting as we fulfill our natural creative urge. We will give up everything to make our idea succeed. Our idea becomes reality but cash becomes tight. The danger is that we will even give our business to someone else to make our idea succeed. We must at some point learn to be an entrepreneur as well as an innovator. This way we make our idea succeed and we keep our business. Learn the secrets of innovation and entrepreneurial success and importantly that ‘Innovation Never Stops

Antti Kosunen, Creating the Ecosystem for Startup and Large Company Partnerships
Pekka Sivonen, Starting and Focusing Startups

Sino-Euro Quality Forum

Duan Yihong, Deputy Secretary General: Performance Excellence in China

Case Patentti- ja rekisterihallitus, Jorma Hanski, Director Patents and Trademarks

Shen Dong, The Eight-step Strategic Performance Management Method based on the Balanced Scorecard

Pekka Hemmi, CEO Nordic Ventures Group: Case for quality improvement in China’s paper industry

Ren Liming: Quality Problem Close-loop - Practices of China Space Industry in Quality  Problem-solving

Case Konecranes, Tapani Tilus, VP, Agilon business​

Professor He Zhen, Lean Six Sigma Maturity Assessment Model:A China Perspective

Ren Xianquan, Haier Quality Innovative Practices in Internet Era

European Quality Leaders

           Jean-Paul Teyssen/CEO of Carglass/Belgium – EQL 2010 Winner

           Sketch France: « Quality against CSR : who wins ? »,
           presented by Patrick Mongillon & Jade Plantin/France

           EOQ Certification schemes for quality management personnel international                                      harmonized approaches for personnel certification
           Thomas Votsmeier/DGQ-Germany

           EQL 2015 finalists: Dr. Gerald Sendlhofer/Austria, Torgeir Halvorsen/Norway,                              José Luis Velasco Escudero/Spain 

          3:30 pm           Coffee Break

The Efficiency Paradox
Niklas Modig, Lean Expert, Author of This is Lean


Efficiency is one of those concepts that everyone uses but very few understand. During this lecture Niklas Modig argues that most individuals and organizations have an incorrect understanding of how to increase "true" efficiency. We tend over focus on individual and functional performance, and by doing so, we only sub-optimize our organizations by developing "oceans of efficient islands". Research shows that these island organizations can be extremely problematic. Even if their metrics indicate that all of their islands are efficient, the system is NOT! Why?

The more they try to squeeze out from each island the more they will loose sight of their customers. This will in turn develop a situation where the organization lack understanding of what true value creation is. The collection of islands become a powerful engine in producing self-generated waste and problems. Instead of fulfilling the needs of their customers the organization panics and turn on "flight mode". In fact, the more efficient we think we are the more inefficient we will be. During this lecture Niklas will explain how to resolve this efficiency paradox. 


5:30 pm       Closing the Congress Day


7:30 pm        Banquet at Hotel Kalastajatorppa, Helsinki

8:30 am        Registration and Coffee  

9:00 am        Opening the Congress day, André Noël Chaker, Moderator

Greetings from International Academy for Quality
Janak Mehta, Chairman, IAQ

                      EFQM driving Excellence
                     Leon Tossaint, CEO, EFQM


Made in China and China Quality

Mr. Jia Fuxing, President of China Association for Quality (CAQ)

Global State of Quality, Part II, 2015
ASQ Quality Report
Patricia La Londe,

Designed Improvement: NEXTGEN Quality Thinking
Gregory H. Watson, Chairman, Business Excellence Solutions, Ltd.


The development of quality thinking is based on the philosophy of continual improvement and the need to obtain control of work processes in order to assure stability in the quality level of products produced and services delivered.  Quality as a strategy for the improvement of organizations also includes the quality of the research necessary to gain insight into the necessary deliverables to customers, to understand the motivations of competitors, and to capitalize on the implications of emerging technologies.  To gain such insights requires that organizations develop dynamic approaches to refresh their learning by seeing things in different ways than they have in the past and becoming sensitive so they can sense situational shifts in the environment that should create new causes for action. 

The quality movement owes a large debt of gratitude to the Japanese quality professionals who have done this over the past 50 years; however, the Western world has done a poor job in translating these lessons into a coherent system that is capable of generalization for these lessons learned.  This presentation will identify areas where the executive function must make active engagement with organizations to focus on the development of ability to drive strategic change projects that will result in its transformation into a high-performing organization.  A developmental system for approaching this task is presented based on a two-year project of the International Academy for Quality.



Robert Tercek,  Author of VAPORIZED: Solid Strategies for Success in a Dematerialized World

Dematerialization, the process of replacing physical things with information, has been a feature of the digital economy for three decades. In recent years, thanks to the advent of powerful mobile computers, faster wireless data connections and cloud infrastructure, this process has accelerated and expanded to encompass many sectors of the traditional economy. The result has been a profound transformation of many industries, including finance, media, advertising, telecommunications, consumer electronics, and it is currently extending to transportation, automobiles, hotels, health care, education and manufacturing. Every major trend in information technology, including Big Data, crowdsourcing, on-demand services, artificial intelligence and robotics contributes to the process of dematerialization. No sector of the economy is immune to this trend. Whatever can be dematerialized will be. 


Digital media pioneer Robert Tercek has worked at the forefront of this transformation for twenty years. He calls this process “vaporization”. In his book Vaporized, Mr Tercek set forth the dynamics of dematerialization. In this keynote speech, Mr Tercek will explain how it works by sharing vivid examples of dematerialization in progress today, and he will explain how the new hybrid goods that consist of both digital and physical attributes will present new challenges and opportunities for quality. In Tercek’s view, the very definition of quality will evolve to match a universe of smart, connected “products-as-services.”  


Future of Quality in Education & Healthcare

JoAnn Sternke, Future on Education
Shogo Kato, Development of a Management System for Rehabilitation Intervention Processes in Hospitals

Cleantech and Sustainability

Vladimir V. Okrepilov, State Centre “Test-St. Petersburg”: Economics of Quality for Sustainable Development
N. Ramanathan, Quality Management and the Silent Crises of the World
Dr. Yury Gusakov, Chairman, Asia Network for Quality (ANQ), Quality, Creating a silky way to sustainable development

Business Track

Case Fujitsu: Focusing on Customer Experience After Winning Excellence Finland's Recognized for Excellence Award, Jari Mielonen, CEO, Fujitsu Finland & Tom Grönstrand, CEO  TripleWin
Case Fazer: Sustainability and Quality in Fazer, CEO, Christoph Vitzthum ​

International Academy for Quality

Pedro Manuel Saraiva and  Sampaio: “Glocal Quality”
Zigmund Bluvband: “Rethinking Risk and Failure Analysis”
Chao-ton Su, Feng-Min Su and Tzu-Yu Chen: “Process Optimization via Computational Intelligence: A Case Study”
Dr Lars Sörqvist, Royal Institute of Technology, Stockholm, Sweden, Employeeship with focus on quality, innovation and continuous improvements


15:00 Coffee Break

Case Kone

How to create a quality culture

Tomio Pihkala, Chief Technology Officer CTO, Kone Ltd.

Promoting the Quality Management of SMEs - Our responsibility and pursuit

Xiaofen Tang, President of the SAQ

In China, as one of the most important parts of national economy, small and medium-sized enterprises (hereinafter referred to as SMEs) have made great progress in recent years. In 2015, with the output value accounting for 58.5% of the GDP, SMEs provided more than 80% of the employment opportunities and became the largest and most innovative enterprise group. However, there are still many problems in SMEs, such as short operating period, scattered industry distribution, weak management ability and fast employee flow, which bring challenges to the quality management. In this regard, the Chinese government and quality organizations have attached great importance to SMEs and have worked together to promote the quality of SMEs for many years.

This speech mainly introduced how Shanghai Association for Quality (hereinafter referred to as SAQ), for instance, promote the quality management of SMEs. As one of the largest professional quality organizations with wide influence and excellent quality work in China, SAQ has been attaching great importance to improving the quality of SMEs and carrying out a large amount of related work: 1. Improving public service platform. 2. Strengthening international cooperation in quality management of SMEs. 3. Carrying out the training of high class quality management personnel of SMEs. 4. Promoting the public quality and technical services for SMEs. 5. Refining quality and technology methods suitable for SMEs. This speech also mentioned some suggestions on how to improve the quality management of SMEs in the future.